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Co-Founder and CEO of Fingertips of Africa
Being born and raised in South Africa has ignited the passion of assisting individuals and communities from an early age. Having travelled overseas and lived abroad for several years, he realised the importance, his projects had on individuals and just how impoverished parts of South Africa is. The real push and urgency to provide a solution to end the anguish of hunger during the Covid-19 pandemic allowed us as a group of directors to formalise and legally register Fingertips of Africa as an NPC.
“My passion is my country, my communities, my people and all mankind in need.”
Co-Founder and Director of Fingertips of Africa
Gilana Assness has had a passion for charity work since she was a little girl and helped her Bobba (granny) who was the chairlady of the Jewish Womens Benevolent. Seeing their kindness sparked the desire for Gilana to help people, involving herself in many outreach programs, bringing joy into the lives of those most deserving.
Gilana graduated with a BCom Marketing Management & received her PDM (Post Gradute Diploma in Management) in 2015. During Gilana’s GAP year in Israel, much of her time was spent volunteering in soup kitchens and teaching English to underprivileged kids.
When COVID 19 became a shocking reality in 2020, there were so many people in South Africa that were desperate and in dire need for food and so Fingertips of Africa was brought to life.
“If you can be anything in the world, be kind”
Director of Fingertips of Africa
Having worked in various industries including, private sector, public sector, SMMEs and NGO’s resulted in gaining extensive human relations skills. It is from these experiences that an interest in community work arose. Started volunteer work at a community based organisation which is engaged in education initiatives in underprivileged community. Further experience was gained working at an abused women’s shelter. A passion was ignited for lending a helping hand by pooling together resources and networks to impact lives in a positive and constant manner.
My community work experience further emphasised that in order to challenge the social problems in our communities, one needs to play an active role and get directly involved in making a difference and changing people’s lives.